British Columbia

This project explores the visual narrative and strategic positioning of
British Columbia through a structured presentation design approach.

Task

The objective was to transform complex information into a clear, visually engaging storytelling format that communicates key insights with clarity and impact. The design approach emphasizes visual hierarchy, editorial composition, and data clarity, ensuring the content remains accessible while maintaining a strong visual identity. AI tools were used selectively during the early ideation phase to explore visual references and accelerate concept exploration. All core design decisions—including narrative structure, layout composition, typography, and final visual execution—were developed and refined manually by the designer.